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Campaigns

Wunderman Thompson brings the SBB Jukebox to train stations

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Campaigns

New Claim, New Brand Purpose: Mediamarkt Launches New Campaign

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Was bedeutet eigentlich
MarKom

What does "slacken" actually mean?

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Media

Amateur league relies on streaming with Red

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Awards

Alexander Jaggy in the jury chair of the ADCE Awards 2022

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Job Change

Karin Zimmermann becomes CEO of Dentsu in the DACH region

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Business

Farner brings in employer branding expert Paul Henschel

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Campaigns

Publicis and Axa raise awareness of mental health issues

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MarKom

Seed shows how Cablex networks Switzerland

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Awards

These are the nominees for the Master of Swiss Apps 2022

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Business

Against sexism in advertising: The Ad Girls Club grows

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Media

Radio Zürisee in Rapperswil is also sold

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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