MarKom Also: Gaby Neyer joined Winterthur-based media consulting agency Konnex as media planner in January. Michel Bächtiger will join her in mid-March. Read more
MarKom Striking: What's a handbag doing on a woman's head, and what's in the long half-naked woman's purse? Read more
MarKom In addition: Managing Director Christoph Morach is leaving the online marketing company Qualiclick. Read more
MarKom Head of the week: "Advertising is like flirting - you don't do it with a sledgehammer". Read more