IGEM gears up for digital challenges with two new board members
For 20 years, IGEM has been successfully advocating for diversity and transparency in Switzerland’s electronic media. With two newly elected board members—René Plug of Admeira and Milosz Lipski of Starcom Publicis Media—IGEM is driving these priorities forward with even greater vigor. In addition, IGEM is pleased to welcome two new member companies: SRG and Mediaeffects. Following the 2018 general meeting, IGEM celebrated its 20th anniversary.
The 2018 general meeting of the IGEM electronic media interest group unanimously confirmed the president Stephan Küng and the board members running again. The long-standing board members Josi Bauer (on the board since 2004) and Urs Rueb (on the board since 2007) were bid farewell with great applause. From an outstanding field of candidates, the IGEM members elected René Plug from Admeira and Milosz Lipski from Starcom Publicis Media to the board. IGEM President Stephan Küng is looking forward to the cooperation of the digital experts: "The IGEM Board wants to further strengthen its digital expertise. This will enable us to push IGEM's demand for more transparency and neutral measurement of moving images and audio even more intensively. A first step towards a convergent currency is IGEM's planned participation in the SMDH Swiss Media Data Hub."
Just in time for its 20th anniversary, IGEM welcomes two new member companies: SRG and the agency Mediaeffects. This makes up for the loss of the long-standing and valued member Publicitas.
With its members, IGEM covers the entire value chain in the electronic media and is committed to diverse and liberal advertising opportunities - especially in view of the new media law. Stephan Küng emphasizes: "Despite its heterogeneous composition, the IGEM board has decided unanimously and without discussion to actively oppose further advertising restrictions at SRG."
IGEM anniversary 20 years video from IGEM on Vimeo.
Following the 2008 General Meeting, IGEM celebrated its 20th anniversary at the Smith and de Luma restaurant in Zurich with over 100 guests from the industry. The moderator Marco Fritsche paid special tribute to the two founders of IGEM, Klaus Kappeler and Matthias Luchsinger, and the long-standing loyalty of the members to IGEM. Anna Känzig provided musical entertainment, and for dessert Claudio Zuccolini ensured high spirits with a performance that was spontaneously moved outside into the fresh air.
The 2018 IGEM Board of Directors:
- 1. Stephan Küng, Twmedia (President)
- 2. Alexander Duphorn, Goldbach Media (Switzerland) AG (Vice Chairman)
- 3 Beatrice Kniel, Admeira AG
- 4. Axel Beckmann, Group M
- 5. Christof Kaufmann, WerbeWeischer Switzerland
- 6 Dominik Kaiser, 3 Plus TV Network AG
- 7. Jochen Witte, Goldbach Group AG
- 8 Manfred Strobl, Mediaschneider AG
- 9. Milosz Lipski, Starcom a Division of Publicis Media Switzerland AG
- 10 Raoul Gerber, Goldbach Group AG
- 11 René Plug, Admeira AG
- 12 Roger Elsener, AZ Medien AG
All images: IGEM
