Content and form reinforces the creation: David Hugentobler is new CD Text, Marcus Josty CD Art

David Hugentobler has been CD Text at Inhalt und Form since April 1, 2018. At the same time, Marcus Josty was promoted to CD Art.

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Advertiser and author David Hugentobler has worked for agencies such as Pucci, Sulzer; Advico, Young and Rubicam; Krieg, Schlupp, Bürge; Publicis; Jung von Matt/Limmat and Leo Burnett Switzerland. He has been instrumental in shaping campaigns for clients such as Mercedes-Benz Switzerland, Chocolat Frey, Die Wochenzeitung WOZ, Anna's Best and Bio Suisse. His campaigns have won various national and international awards. Most recently the WOZ "Kreuzwort" campaign, which was honored with gold at the Epica Awards, among others.

Marcus Josty has been Senior Art Director at Inhalt und Form since 2015: his portfolio includes work from agencies in Switzerland and abroad as well as from independent work. Prizes such as ADC Switzerland, International Interactive Media Award NY, Webby Award NY or the Red dot Award testify to his creativity. In terms of content and form, Marcus Josty has already helped shape campaigns such as Pfister, Migros Gastro, Eptinger and Swizly.

The first results of the intensified creation, led by ECD Karin Estermann, will soon be on display.

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