APG wins another contract for billposting in Bern
Die Allgemeine Plakatgesellschaft (APG) darf auch in den Jahren 2011 bis 2018 die öffentlichen Plakatstellen in der Stadt Bern bewirtschaften. Der Gemeinderat gab der APG den Vorzug gegenüber der Clear Channel Outdoor Gruppe (CCO).
This brings a lengthy concession procedure to an end. The city government had already put the concession out to tender last September, but canceled it in the winter following an objection from CCO. The US company had argued that the short duration of the concession procedure favored APG. At the second attempt, APG was awarded the contract after all. It will pay the City of Bern an annual flat-rate fee of around CHF 1.4 million from 2011 to 2013. This is only CHF 100,000 more than before.
The tendering process was significantly influenced by the difficult economic situation, the municipal council announced on Wednesday. This was also reflected in the bids submitted. From 2014, the amount of the levy will depend on APG's annual turnover, as the new concession also stipulates. The municipal council hopes that it will be able to benefit from any improvement in the economic situation. The concession is also linked to free services to be provided by APG. These include large-scale cultural posters as well as official and political posters.
CCO, which was unsuccessful in the licensing procedure, has decided not to appeal the municipal council's decision to the regional governor's office. This was stated by CCO spokesperson Verena Durrer at the request of the SDA news agency.
The tendering process was significantly influenced by the difficult economic situation, the municipal council announced on Wednesday. This was also reflected in the bids submitted. From 2014, the amount of the levy will depend on APG's annual turnover, as the new concession also stipulates. The municipal council hopes that it will be able to benefit from any improvement in the economic situation. The concession is also linked to free services to be provided by APG. These include large-scale cultural posters as well as official and political posters.
CCO, which was unsuccessful in the licensing procedure, has decided not to appeal the municipal council's decision to the regional governor's office. This was stated by CCO spokesperson Verena Durrer at the request of the SDA news agency.
