SDV: President to be replaced by collective body

At its general meeting, the Swiss Direct Marketing Association (SDV) decided to expand its executive board. Outgoing President Jakob Nef will be replaced by a five-member collective body, which will be headed by a different member of the executive board for one-year terms. Milo Stössel was elected as the first president.

Editorial - June 2, 2009

At its General Assembly, the Swiss Direct Marketing Association SDV decided to expand its Executive Committee. The outgoing President Jakob Nef, who has been appointed Honorary President, will be replaced by a five-member collective body. From now on, the association will be headed by a member of the Executive Committee for one year at a time. Milo Stössel (MS Mail Service, St. Gallen) was elected as the first SDV President at the request of the Board of Directors. The collective body also includes Fabian Egger (CAT Medien, Baden), Christian Huldi (dr.huldi.management.ch, Meilen) and Corinne Harder (SDV Association Manager).
The SDV Board of Directors has also been expanded: Erik Neumann and Roger Rüegger are replacing Roelof Koopman, who has stepped down. Neumann has been CEO of Publicis Dialog since April of last year. Roger Rüegger has been Executive Creative Director at Wunderman for a year.

Code of honor is enforced internally
The General Assembly has authorized the Board of Directors to take immediate action against members who violate the Code of Ethics and also to report the perpetrators to the Swiss Commission for Fair Trading (SLK) or initiate legal proceedings. The SDV wants to strengthen the credibility of the association and the industry with this new regulation, as stated in a press release.