Sweet messages for sugar mill Rupperswil

Zeitgeist has created a new Internet platform for Zuckermühle Rupperswil under the motto "Sags süss". Customers can design their own personalized sugar sachets there.

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At My-sweet-message.com customers can design their own personalized sugar sachets to capture "sweet messages" and "beautiful moments", give them as gifts to their loved ones or share them with friends. Orders can be placed for as few as 180 pieces with a delivery time of 7 days. Using the specially created online graphics tool, customers can choose the shape of the sugar sachet - classic rectangular or heart-shaped. Customers can upload their own photos and use the toolbox to create a customized layout. The order is placed directly via the integrated web store.

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A completely new website including logo, design guide, a TV commercial, advertisements and an online campaign were created for My-sweet-message.com. The campaign will run in Switzerland from 28.11.2017.

Responsible at Zuckermühle Rupperswil: Brigitte Stöckli (Marketing). Responsible at Zeitgeist Kommunikation: Josef Koisser (CEO), Brigitte Naschberger (Senior Account Director), Marc Gühne (Art Director), Lisa Pollhammer (Graphics), Jürgen Fitz (Online Manager), Patrick Osanger (Web Design). Responsible at CS-Computing: Markus Klein (web programming). Film production: LevelTwo, Gregor Rott (director).

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