In flagrante delicto: Creating the Handyman for Postfinance
In Flagranti has designed a communication figure for Postfinance. Handyman is to advertise the new service of making transfers by SMS.
In Flagranti has designed a communication figure for Postfinance. This is intended to advertise the new service of making transfers by SMS. The promotional figure called Handyman - the personified cell phone - is intended to make the product benefits and their possible areas of application easy to understand. The yellow Handyman enjoys the role of savior in the payment crisis. He appears nationally in the cross-media advertising circus in mailings, promotions at festivals and in a cell phone campaign.
From May 1 to December 31, 2009, Postfinance is giving away a flight ticket "Around the world" every month. Anyone who has paid at least once with their cell phone, transferred money by SMS or topped up their call credit with their cell phone will automatically be entered into the prize draw.
From May 1 to December 31, 2009, Postfinance is giving away a flight ticket "Around the world" every month. Anyone who has paid at least once with their cell phone, transferred money by SMS or topped up their call credit with their cell phone will automatically be entered into the prize draw.
Responsible at Postfinance: Marketing communications team for private customers.
