Advertising agency relaunches Zurich Lung LuftiBus
The LuftiBus raises awareness about lung diseases as a preventive measure. The Zurich-based agency Werbeanstalt has given it a complete makeover.
With the LuftiBus, Lunge Zurich (formerly Lungenliga Zürich) has been making an important contribution to the prevention and early detection of lung diseases for almost 30 years and over 100,000 lung function measurements performed.
In 2016, the agency Werbeanstalt Schweiz was commissioned to find a new LuftiBus and develop a new overall visual concept. The result is a fresh, dynamic and independent appearance that can be seen on the outside and inside.
The new LuftiBus has been on tour since September 2017. Also in the new LuftiBus, adults and children aged twelve and older can have their lung function tested free of charge and learn about lungs, air and breathing.
