Swiss Central Association for the Blind strengthens communication
The Swiss Central Association for the Blind (SZB), headquartered in St. Gallen, is expanding its team, specifically in the areas of marketing communications, public relations, sponsorship, and media. Daniel Roduner, a native of St. Gallen, has been hired for the newly created position.

Roduner has been working in media and marketing communications for over 20 years. His professional career took the Head of Marketing Communications, former journalist and PR consultant to the St. Gallen and later the Vorarlberg Rhine Valley; to SFS and Inhaus. This was followed by several years as Head of Marketing at Nüssli (Switzerland) in Hüttwilen and at Migros Ostschweiz. Roduner complements the SZB team with Nobert Schmuck, Head of Public Relations and Fundraising.
"At the Swiss Central Association for the Blind, I've found what I've been looking for for a long time. The fact that I can use my expertise and my energy to make the voices of blind, visually impaired and hearing-impaired people heard is what spurs me on," says Roduner in a statement. "What's more, I'm part of a team here that is very committed to the cause and works extremely well professionally. I am sure that we will make a difference and help the SZB to become even better known."
With the newly created position, the SZB primarily wants to intensify communication with the various stakeholder groups and deepen cooperation with media professionals in German-speaking Switzerland. "On the one hand, Daniel Roduner's experience in the Swiss media landscape will be of benefit to the SZB," Norbert Schmuck is convinced. "On the other hand, he also wants to provide new impetus in his other areas of responsibility - marketing communication, PR and sponsorship."
