Publicitas cuts 89 jobs in French-speaking Switzerland
After the advertising agency Publicitas lost the Edipresse marketing contract, it is now cutting 89 jobs in Lausanne and Geneva. Seventy employees will be laid off by the end of the year.
After losing the marketing contract with the publishing house Edipresse, the advertising marketer Publicitas is now cutting 89 of its 139 jobs in Lausanne and Geneva. 70 employees will be made redundant at the end of the year and six will take early retirement. 27 of the employees who are being made redundant have already been offered a job by Edipresse, as Publicitas announced on Tuesday. Measures are planned for the other 56 employees to mitigate the consequences of the redundancies.
The Publigroupe subsidiary had already held out the prospect of job cuts in March when Edipresse withdrew its order. Edipresse, which recently became a subsidiary of Zurich-based Tamedia, will market all of its newspapers and magazines itself from the beginning of 2010. Publicitas will continue to work with Edipresse on a non-exclusive basis.
The Publigroupe subsidiary had already held out the prospect of job cuts in March when Edipresse withdrew its order. Edipresse, which recently became a subsidiary of Zurich-based Tamedia, will market all of its newspapers and magazines itself from the beginning of 2010. Publicitas will continue to work with Edipresse on a non-exclusive basis.
