Future Connection: Films and animations for new Möhl visitor center
The Möhl Cider Mill is planning to open a cider mill and distillery museum in Arbon. Future Connection is using films and animations to provide surprising insights into the history of this long-established company and the Postens.
Tradition, regional ties and sustainability are very important to Mosterei Möhl. The construction of the new wooden barrel cellar was also used as an opportunity to build a visitor center with an integrated cidery museum.
In the heart of Switzerland's largest fruit-growing region, visitors will not only be presented with the products and the Möhl brand. Thanks to exhibits dating back up to 170 years, such as fruit mills, presses and laboratory equipment, the museum brings the history of Swiss cider-making to life, right up to today's distillery and cider-making technology.
Films and animations embedded in the staging ensure a surprising, interactive and contemporary presentation. These show how cider is produced and facts from the history of the region. Various portrait films are also intended to give young visitors an insight into professions that are central to cider production, such as fruit grower, beverage technologist, cooper, beekeeper or distiller. The films and animations are currently in the production phase.
Möhl is one of the last two remaining cideries in Switzerland. It employs 75 people and processes around half of all the fruit produced in Eastern Switzerland. Möhl is best known for its "juice on tap", "Shorley" and "Swizly" cider.
