Polyconsult campaign against littering
Polyconsult is launching a campaign to raise awareness of the fines imposed on litterbugs. The Bern-based advertising agency was tasked with developing a campaign to alert the public to the stricter enforcement measures.
Polyconsult is running a campaign to publicize the regulations on fines for litter offenders. A new system of fines for litter offenders has been in place in Bern since June 1, 2004, but has hardly been enforced to date. This is now set to change from July 1, 2009, the agency writes in a press release. The city is tightening controls and imposing more fines on litter offenders. The Bern advertising agency was entrusted with the task of developing a campaign to make the public aware of the stricter controls.
