WVC Communications wins Clientis Zürcher Regionalbank as a new client

Clientis Zürcher Regionalbank has chosen WVC Communications from Bubikon for its 2009/10 image campaign. According to the agency's statement, the focus of the budget is on positioning and publicizing the new name, which was changed to Clientis Zürcher Regionalbank following the merger of Clientis Sparkasse Zürcher Oberland and Clientis Sparkasse Küsnacht. The bank's individual services and products are also advertised. WVC convinced the bank, which is deeply rooted in the region, in a competitive presentation with its creative ideas for a more distinctive profile. The agency will position the new brand with advertisements, posters and various other advertising measures, as well as directly at the POS on site. The first fruits of the new collaboration will be visible to the public from mid-August 2009.