"Eco" videos: SRG enters into cooperation with Ringier Axel Springer
SRG and Ringier Axel Springer Switzerland have launched a partnership. Under the agreement, Swiss Radio and Television (SRF) will provide Ringier Axel Springer Switzerland’s business media outlets with videos featuring background reports, graphics, and feature stories.
The SRG Enterprise Unit Schweizer Radio und Fernsehen (SRF) makes video content from the business magazine "ECO" available to Ringier Axel Springer Schweiz as part of a cooperation agreement. These are individual contributions from the program, which are marked accordingly. These videos are currently being used on Handelszeitung.ch and the associated social media platforms. After a one-month test phase, the collaboration has moved into regular operation.
Ringier Axel Springer Switzerland hopes that the cooperation will provide an additional qualitative service for its business-oriented audience. Stefan Barmettler, Editor-in-Chief of the Handelszeitung: "We are delighted to be able to offer our readership an extended range of high-quality video content at the start of the week through our cooperation with SRG. The 'Eco' reports round off the Handelszeitung's offering perfectly."
