Kreienbühl and Vogler creates new subjects for the Urban Bike Festival
The Urban Bike Festival will take place again in Zurich from April 7 to 10, 2017. Featuring a bike exhibition, various races, and a diverse supporting program, the Urban Bike Festival is the bike fair for fans of urban cycling culture.
Kreienbühl und Vogler has developed three new subjects for the Urban Bike Festival that show in a surprising way that bicycles have become an integral part of today's cityscape. Various protagonists can be seen in typical cycling positions, merging with the city. The campaign can be seen in advertisements, on posters and in electronic media.
Responsible at BikeDays.ch: Erwin Flury (Partner), Donald Nader (Partner), Thomas Eberle (Partner), Fabienne Lovece (Program), Nathalie Schneiter and Karin Lehnherr (Expo), Eva Ruckstuhl (PR). Responsible at Kreienbühl and Vogler advertising agency: Fabian Schiltknecht, Marco Donada, Reto Vogler, Oli Kreienbühl. Photography: Alan Maag; image editing: Claudio Wyrsch.
