HI stages launch at the New York Public Library for Daetwyler
HI Switzerland is responsible for the complete visual design of the Dätwyler launch event at the New York Public Library.
As part of the communication for Daetwyler's new health care offering, HI (ex-Herger Imholz) staged the entire corporate identity analog, digital and in space. The key visual symbolizes the New York skyline. Composed of the lines of the Daetwyler logo. Invitation cards were designed for this purpose, which, by means of imprinted codes, allow guest management via the specially programmed Online platform controlled. The on-site communication was produced by means of elaborate light and sound arrangements and the guests were picked up with various flanking measures such as menucards, nametags and rollups.
Responsible at HI Switzerland: Yves Herger (Creative Direction), Mathias Bamert (Consulting and Project Management), Jasmin Zurfluh (Graphics), Andreas Schuler (Polygraphy). Responsible at Daetwyler Sealing Solutions: Simone Ramser (Vice President Communications).
