New Head of Marketing & Sales and Member of the Executive Board at Telebasel

In addition to many years of management and coaching experience, he has a wide range of skills in the media industry. In his professional career, the 43-year-old has taken on strategic and analytical tasks as well as the practical implementation of operational measures. In 2000, the federally certified sales manager took up a position at Publicitas, where he was responsible for publishing relationships and the planning and implementation of market activities, among other things. In 2008, as Head of Key Account at APG Plakatgesellschaft Zürich, he took over the reorganization of the department and was responsible for staff recruitment in addition to his duties as Key Account Manager.

After working for various media and publishing companies, he joined Galledia Zurich in 2014, where he was responsible for the commercial and strategic management of nine independent magazines. Here he also took over the implementation and marketing of a new online platform and developed cross-media offerings.

As Head of Marketing & Sales at Telebasel, Robert Vego will take on the important task of expanding the station's online presence and cross-media activities. With his experience and expertise, he will lead the sales team safely along the strategic and operational planning at Telebasel.

"I am looking forward to my work at Telebasel, which is a firmly established medium in the Basel region and provides the most informative and interesting content. Together with the professional and customer-oriented team, I will place particular emphasis on multi-device use in order to offer our customers the attractiveness of the content on every platform without restrictions: Whether via TV, the Internet or smartphone, the news is always up-to-date and relevant from the region for the region," says Robert Vego about his new role at Telebasel.