Advertising investments are also falling for social networks
After a period of strong growth, advertising spending on social networks is expected to decline again this year. MySpace, currently the largest network in the advertising business, is expected to see a 15 percent decline in 2009.
After a strong phase of growth, advertising investments in the social network environment are set to shrink again this year. Industry observers from Emarketer.com expect a decline of three percent in the USA this year. Just six months ago, the forecast was for growth of 10.2 percent, writes Pressetext.ch. With this outlook, industry observers have confirmed that online advertising is not immune to the current economic crisis. For My Space, currently the largest network in the advertising business, a decline of 15 percent is expected for 2009.
