Credit Suisse: Bulletin brought to the iPad
Credit Suisse’s customer magazine, *Bulletin*, is now also available on the iPad. Arnold Inhalt und Form (AIF) was responsible for the design and production of the iPad edition. The Swiss agency for corporate communications and corporate design has been responsible for the print edition of the magazine for 13 years.
Multimedia functions such as 360-degree animations, videos (in layout or full-screen format), image galleries, live content, hotspots (hyperlinks to websites that open without closing the app) and intuitive navigation are designed to offer readers added value that goes beyond just reading. AIF received technical support from Topix, a Swiss provider of IT solutions for media production. Topix is an integration partner of the German publishing system provider Vjoon. The Credit Suisse client magazine is published five times a year in four languages and has a total circulation of 148,050 copies. The iPad version, which appears shortly after the printed edition, includes an excerpt from the English, international version.
