The HIF put in a new light
The Hochalpine Institut Ftan (HIF) is an international school in the Lower Engadine, nestled amid stunning natural scenery. After a turbulent period, the school needed a new communications strategy.
The agency Werbeanstalt was commissioned to overhaul the overall communications presence so that the school would once again be of interest to the targeted regional, national and international audiences and the corresponding student numbers would rise again.
The result is an independent, self-confident image: the logo has been revised, a new claim ("die Hohe Schule"), posters, advertisements, various BTL measures in the region, new brochures, various mailings, as well as a new website.
