Polyconsult gives Berner ideas for saving electricity
Last fall, Energie Wasser Bern launched the «Press Me» campaign—developed by Polyconsult—to combat unnecessary standby power loss. In the spring of 2009, the campaign introduced new ad concepts and an online contest. The winners have now been announced.
Last autumn, Energie Wasser Bern's "Drück mich" campaign against unnecessary standby losses was launched by Polyconsult. In spring 2009, the campaign came up with new motifs and an online competition in which the people of Bern could create and publish their own energy-saving posters online. According to the agency, 521 poster proposals were received within four weeks. The five winning posters will be displayed at Bern's poster sites in the fall.
Responsible at Energie Wasser Bern: Thomas Hügli (Head of Communications), Michael Bähler (Project Manager Communications). Conception: Polyconsult AG, Berne. Online production: Netvertising AG, Zurich.
The five winning posters:
Responsible at Energie Wasser Bern: Thomas Hügli (Head of Communications), Michael Bähler (Project Manager Communications). Conception: Polyconsult AG, Berne. Online production: Netvertising AG, Zurich.
The five winning posters:
