Adlink Media wins pitch for Helsana's online budget

Following a successful pitch, the Goldbach Media subsidiary Adlink Media is now responsible for Helsana's online budget in the area of marketing for private customers in 2009 and is therefore responsible for media purchasing, controlling, monitoring and performance optimization of the campaigns. According to the agency's press release, the aim of the campaigns is to attract new policyholders this fall. The media agency SMC Schwab Media Consulting, the online agency Eyecatcher and the Ruedin Consulting advertising agency are responsible for the implementation and realization of the planned campaigns.