BSSM sharpens brand image of 4eyes

The assignment included a comprehensive assessment of the company's position in the market, an analysis of its positioning and the services it offers. Based on the resulting findings, the agency used its BSSM brand principle to develop a new "source code" for the Performance of the weaving technologists. This brand DNA runs through the entire appearance of 4eyes and gives its self-image an unmistakable identity.

4eyes specializes in the development, implementation and operation of web technology-based communication solutions. The corporate design developed by BSSM includes all instruments from the business card to the presence on the Internet. The agency continues to support the Internet service provider in maintaining and developing the new brand.

Responsible at 4eyes: Andi Keller and Markus Stauffiger (owner and managing director). Responsible at BSSM advertising agency: Urs Schneider (CD); Luca Stancheris (Junior AD and Screen Design); Hannes Müller (Brand Principle and Text); Philipp Buser (Consulting). Matthias Willi (photography and video).