Hesskiss: FCZ fans sent to St. Gallen
Hesskiss designed an ad for FC Zurich. The ad is intended to encourage the club's fans to travel to St. Gallen for the next UEFA qualifying match.
Hesskiss has designed an ad for FC Zurich. The creative team crammed a medium-sized group of FCZ fans into their copywriter's 78 Lancia Beta Coupé. The motif is intended to encourage fans of the Zurich city club to take a short trip to eastern Switzerland: As the "Letzi" is being set up for the athletics meeting, the Zurich footballers will not be playing in their home stadium for once on August 25, but in the Arena St. Gallen. The advertisement in 1/2-page format will appear three times in the Tagesanzeiger.
Responsible at FC Zurich: Ancillo Canepa (President), Christian Müller (Head of Marketing). Responsible at Hesskiss: Roland Hess (CD), Dieter Boller (text), Meo Giger (photography and graphics), Nathalie Zeller (consulting).
