EM 2016: SRF draws a positive conclusion
SRF has given an extremely positive assessment of UEFA Euro 2016. An average of 551,000 viewers watched the 51 soccer matches on SRF, representing a market share of 40.2 percent. The most-watched match was Switzerland vs. France.
At the end of the European Championship, up to 1'386'000 people watched the final match between Portugal and France on Sunday evening. On average, the match attracted 1'266'000 viewers, equivalent to a market share of 64.0 percent. Over the past four weeks, an average of 551'000 people watched the soccer matches on SRF. The highest audience share was achieved by the match between Switzerland and France, with an average of 1'565,000 viewers.
The Swiss audience watched the soccer matches on SRF. This is clearly demonstrated by the figures. The figures for the young audience (15-29 years) were also encouraging. On average, 64,000 viewers watched the matches in this target group, with a market share of 45.6 percent.
| Game | Audience average | Market share in % |
| Switzerland - France | 1'565'000 | 64,8 |
| Portugal - France | 1'266'000 | 64,0 |
| Switzerland - Poland | 1'129'000 | 76,3 |
| Romania - Switzerland | 1'129'000 | 66,3 |
| Germany - Italy | 1'008'000 | 54,9 |
| Germany - France | 959'000 | 56,7 |
| France - Iceland | 900'000 | 49,4 |
| Switzerland - Albania | 882'000 | 72,2 |
| Portugal - Wales | 816'000 | 52,0 |
| France - Albania | 727'000 | 47,4 |
Source: Mediapulse TV panel - German-speaking Switzerland, overnight, persons three years and older
