Seven winners at the Swiss Packaging Award 2016
For the 47th time, the SVI held the Swiss Packaging Award, honoring the six most innovative packaging designs. The People's Choice Award went to Victorinox.
49 packaging solutions took part this year. 18 entries were nominated, of which six packaging won the Swiss Packaging Award. In addition, the Audience Award was presented, which is voted for by consumers.
The Swiss Packaging Award packaging competition was again a great success with 49 entries from 31 companies. After a two-day voting process in April, the jury nominated 18 packages and selected six winners. In addition, the public prize was awarded. Winning a Swiss Packaging Award enables participation in the international packaging competition World Star.
"Victorinox Swiss Army Rock" wins audience award
The Audience Award 2016 was again won by Victorinox Swiss Army Fragrances AG, this time with the "Victorinox Swiss Army Rock" perfume packaging. The Victorinox Swiss Army Rock packaging uses natural stone as a cosmetic packaging element for the first time. Inspired by the Swiss mountain massifs, the Victorinox emblem made of real slate stone was applied to the bottle. The biggest challenge was to cut the Victorinox emblem from a thin slate in such a way that clean edges are created and the emblem does not break.
| Category | Product | Company |
| Sustainability | Foamer Bottle Squeezy | Deflaco |
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| Convenience | Portion packing 4pcs roll | Midor |
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| Design | Olive oil packing | Birkhäuser + GBC |
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| Marketing | Lifestraw Personal Water Filter | Schelling |
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| Technology | Smartslide - the sliding shutter | Mibelle Group |
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| Construction | Sales packaging set InLab PH Sensors | DS Smith Packaging Switzerland |
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| Audience Award | Victorinox Swiss Army Rock | Victorinox Swiss Army Fragrances |
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Swiss Packaging Award - the competition for the best packaging
With this Swiss Packaging Award, the Swiss Packaging Institute SVI honors outstanding achievements in packaging. The aim of the competition is to showcase the creativity and innovative strength of the Swiss packaging industry. Thus, the award represents the flagship of the industry. Participants benefit from the opportunity to present themselves as a company to a broad public. Taking part is worthwhile: a win or nomination brings the company a high level of attention and also confirms its own performance and motivates its employees.
