Ruf Lanz realizes campaign for Formaxis

The Ruf Lanz agency has developed a campaign for the Formaxis aesthetic surgery clinic, which specializes in hair transplants. The aim is to make this service even better known in Zurich and on the right bank of Lake Zurich.

Formaxis is a Zurich clinic for aesthetic surgery, in particular hair transplants. The aim is to make this service even better known in Zurich and on the right bank of Lake Zurich. To this end, the clinic consulted the Ruf Lanz creative agency. The result: a striking metaphor for a head plagued by hair loss. It can be seen on advertisements, bus posters and postcards. In addition, the easy-to-remember URL Haarverpflanzung.ch was reserved, which links directly to Formaxis.ch. Here, interested heads can obtain all the necessary in-depth information.
Responsible at Formaxis.ch: Dr. med. Beatrice Banholzer (overall responsibility). Responsible at Ruf Lanz: Danielle Lanz, Markus Ruf (CD), Andreas Hornung (text), Lorenz Clormann (AD), Michael Gassler (consulting). Photography: Oliver Nanzig.
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