SRG: Illegal advertising for online game
According to the Federal Administrative Court, SRG engaged in unlawful advertising when it launched the online game "Football Challenge 08". Whether Swiss television is allowed to place a link to download such games on its website remains to be seen.
According to the Federal Administrative Court, SRG engaged in unlawful advertising when it launched the online game "Football Challenge 08". Whether Swiss television is allowed to place a link to download such games on its website remains to be seen.
According to SDA, SRG presented the online game, which was sponsored by Swisslos, on the "Sport Aktuell" program on SF Zwei in mid-April 2008. The presenter, Jann Billeter, tested the game himself on the program and pointed out the danger of addiction. Billeter later provided information about the great prizes and the opportunity to download the game from the homepage of Swiss Television, which had acquired the rights to use the computer game from an Austrian company in view of Euro 08. The game was also presented on the Swiss Television website.
SRG's appeal dismissed
Last year, the Federal Office of Communications (OFCOM) found that SRG had carried out unauthorized advertising for its game by advertising it in "Sport aktuell" and on its website. The Federal Administrative Court has now confirmed this decision and dismissed SRG's appeal. According to the ruling, it remains to be seen whether SRG may place a link to the download on its website for games such as "Football Challenge 08" or the "Ski Challenge" offered in winter. The decision can still be appealed to the Federal Supreme Court.
According to SDA, SRG presented the online game, which was sponsored by Swisslos, on the "Sport Aktuell" program on SF Zwei in mid-April 2008. The presenter, Jann Billeter, tested the game himself on the program and pointed out the danger of addiction. Billeter later provided information about the great prizes and the opportunity to download the game from the homepage of Swiss Television, which had acquired the rights to use the computer game from an Austrian company in view of Euro 08. The game was also presented on the Swiss Television website.
SRG's appeal dismissed
Last year, the Federal Office of Communications (OFCOM) found that SRG had carried out unauthorized advertising for its game by advertising it in "Sport aktuell" and on its website. The Federal Administrative Court has now confirmed this decision and dismissed SRG's appeal. According to the ruling, it remains to be seen whether SRG may place a link to the download on its website for games such as "Football Challenge 08" or the "Ski Challenge" offered in winter. The decision can still be appealed to the Federal Supreme Court.
