Ringier, Swisscom and SRF jointly launch the Web Video Award Switzerland
Admeira's partners—Ringier, Swisscom, and SRF—will jointly launch Switzerland's first web video award in 2016.
In Germany, the award has been attracting an ever-increasing audience for six years and is now a renowned event for "Generation Youtube". Now, the award is also intended to honor the diverse web video creation in Switzerland. Six years ago, the European Webvideo Academy (EWVA) awarded the prize in Germany for the first time in various categories. Initially a rather small event, the prize soon became the talk of the town. Over the years, the web video award has become bigger and more popular, but without losing its original charm. This year, the prize was now awarded last Saturday in Düsseldorf. A total of over 2000 guests attended the gala, and hundreds of thousands of viewers watched live via YouTube, Twitch and Facebook.
The Web Video Award Germany came up with a surprise: Web video prizes are also to be awarded in Switzerland for the first time. The prize was brought to Switzerland by the three Admeira partners Ringier, Swisscom and SRF. In the first phase, the categories to be awarded will now be determined, a nomination jury and the voting procedure defined. The first award ceremony is scheduled to take place as early as December of this year.
Marc Walder, CEO Ringier: "The importance of web video content has increased massively in recent years. On Ringier platforms such as those of the Blick Group, video consumption has more than quadrupled since last year, and we now record up to 50 million views per month. Together with our Admeira partners, we want to underline the great importance of web videos with this award."
