Last but not least: The belly is round and lasts 90 minutes

For Latin American fathers, one thing is clear: their child will be a soccer star. In order to give mothers - if their child has any talent - a taste for promoting young talent in good time, the Venezuelan first division team Estudiantes de Caracas has organized an unusual campaign with the FCB Caracas agency: Ten expectant mothers in their seventh month were wired up their bellies with movement sensors. The signals emitted by the unborn babies moved a figure from the virtual football game. How this is supposed to work technically in detail remains a secret of the agency - explained in the case film by a screen full of rattling numerical codes. And lots of cables. However, the pregnant women and their partners seemed to enjoy the action - as did the viewers on YouTube: The original video published in February has over 100,000 views and many positive comments. (hae)