Prime makes bubble hearts float out of the Eiffel Tower for Yallo

With Yallo’s new offer, mobile calls to landlines in six European countries—Germany, France, Italy, Austria, Portugal, and Spain—now cost just 10 Rappen per minute. Prime Communications, in collaboration with the production company Elefant Studios, has produced four different TV commercials promoting the new offer.

With the new Yallo offer, cell phone calls to landlines in six European countries - Germany, France, Italy, Austria, Portugal and Spain - cost just 10 centimes per minute.Prime Communications has produced four different TV commercials in collaboration with the production company Elefant Studios, which advertise the new offer using the destinations Germany, France, Italy and Spain as examples.
The spots were designed in the La Linea style. They surprise with the integration of typical national landmarks, which a Yallo ringtone puts into unusual states: the leaning tower of Pisa vibrates and loses its lean position when a Yallo call is made from Switzerland, while soap bubble hearts float into the sky from the Eiffel Tower in Paris.
The commercials are now running on various private and public broadcasters in all parts of the country.
Responsible at Prime: Andreas Sedmak, Sandra Jerczynski, Vera Fetz (consulting), Basil Hangarter (creative direction), Sven Christinger (art direction), Daniel Portmann (text/concept), Erwin Lötscher, Mimoza Palokaj (DTP). Film production: Elefant Studios (Fabian Gasser, Sandra Pötschacher). Responsible at Yallo: André Hodel (Marketing Management Yallo).
To the spot
To the spot
To the spot
To the spot

www.prime.ch

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