Schwindl Schär animates Swissgrid
Swissgrid's 2015 annual report has been published. The Basel-based advertising agency Schwindl Schär has created an online visualization of selected stakeholder relationships for the Swiss grid operator.
This has created worlds that can be discovered in a playful way and provide a lot of insight into the work of Swissgrid.

Who is Swissgrid? Who is involved with Swissgrid? Answers to these questions can be found in the Annual report 2015. In three issues - the first of which was published in 2014 - the grid company is brought closer to the public. The current annual report focuses on Swissgrid's stakeholder relationships. They are portrayed on the microsite in an innovative and appealing way. The Basel-based advertising agency Schwindl Schär has now conceived, designed and implemented the second edition after 2014.

SBB as the only direct customer relationship, ETH Zurich as an innovation partner, WWF as an important reference in sustainability management, Nant de Drance as a prominent example of grid expansion and AET as an important contact in Ticino - they are all important for Swissgrid. That is why they are presented in the 2015 Annual Report as examples - with quotes on cooperation, key figures and texts on cooperation with Swissgrid.

The innovation lies in the implementation: films were made as background graphics for each stakeholder, which are only recognizable as such at second glance. When scrolling, a world portraying the stakeholder is drawn above the films. The implementation encourages playful discovery and is fun to use - this also applies to the other areas. The annual review and a review of the year in figures also feature many animated elements that make the visit an experience.



Responsible at Swissgrid: Silvia Zuber (project management). Responsible at Schwindl Schär: Michael Schär (project management, concept, consulting), Philip Schwindl (concept, design), Pascal Bender (Arteria, programming), Raphael Gschwind (Berrel Gschwind, illustration).
