Ruf Lanz: Hiltl Sihlpost makes its mark
Ruf Lanz supported the opening of the new Hiltl restaurant at the Sihlpost with a launch campaign.
According to Guinness World Records, Hiltl in Zurich is the oldest vegetarian company in the world. It was founded in 1898 by Ambrosius Hiltl and is now run by Rolf Hiltl in the fourth generation. In March, Hiltl opened its latest restaurant in the time-honored Sihlpost building near Zurich's main train station: with a bar, café, buffet and "Grab and Go". Ruf Lanz put its creative stamp on the launch campaign, in keeping with Hiltl and the unique location in the Sihlpost. The creative agency has been responsible for Hiltl's multiple award-winning campaigns since 2006. In March 2016, the Art Directors Club Switzerland presented Hiltl and Ruf Lanz with the Evergreen Award for ten years of creativity and continuity.
Responsible at Hiltl: Rolf Hiltl (overall responsibility). Marsha Lehmann, Amber Turgeman (project management). Responsible at Ruf Lanz: Markus Ruf, Danielle Lanz (Creative Direction), Isabelle Hauser, Grit Wolany (Art Direction), Florian Birkner (Text), Laura Hofer (Graphics), Pascal Trütsch (Consulting). CGI: Tobias Stierli, Simone Vogel.
