Google: Payment models proposed for US newspapers

In the discussion about the future of the media, Google has proposed a payment system to US publishers that could also be used to pay for the purchase of individual articles. With its concept, the Internet company was responding to a call from the American Newspaper Publishers Association (NAA) for ideas for media business platforms. According to SDA, other contributions came from IBM and Oracle, among others. Google's proposal is particularly interesting as the internet giant is often criticized by the media industry in connection with its news aggregator Google News.
US newspapers are struggling with a sharp decline in advertising revenue and are looking for new business models for the digital age. The industry is currently trying to implement payment models for its content on the Internet. Google wants to have its payment system, which will enable both subscriptions and micro-payments, for example for individual texts, ready next year.

Advertising remains the most important source of revenue
Google remains convinced that advertising will remain the most important source of revenue for news content. However, the text published on the NAA website states that payment models could be an important addition to this.