KSB/SJ: Hidden object created for VZO
The campaign designed by KSB/SJ for the ZVV on the platform "Damit du da bist, wo dein Tag ist." is being implemented and used for a ZVV partner company for the first time. The agency has created an inspiring hidden object picture for the VZO.
The campaign designed by the Zurich agency KSB/SJ for the ZVV on the platform "Damit du da bist, wo dein Tag ist." is being implemented and used for a ZVV partner company for the first time. KSB/SJ has created an inspiring hidden object picture for the VZO, which shows many hidden allusions, jokes and small picture puzzles. The ZVV campaign motto manifests itself at the VZO in the headline "So that you are where you come to the train."
The motif will be on display throughout the Zurich Oberland. It will be displayed as an F4 poster, a large-format advertisement and a hanging cardboard box on public transport.
Responsible at the VZO: Joe Schmid (Head of Marketing and Quality), Adrian Suter (Marketing Project Manager). Responsible at KSB/SJ: Flo Wacker (CD), Andrea Heierli (AD/graphics), Nicole Maczko (text), Nick Schoberth (consulting management), Yvonne Stalder, Astrid Krauss, Franco Elsener (consulting), Bettina Beyeler (DTP). Image processing/litho: Ferco Dregelyvari, Detail AG. Litho: Detail AG.
The motif will be on display throughout the Zurich Oberland. It will be displayed as an F4 poster, a large-format advertisement and a hanging cardboard box on public transport.
Responsible at the VZO: Joe Schmid (Head of Marketing and Quality), Adrian Suter (Marketing Project Manager). Responsible at KSB/SJ: Flo Wacker (CD), Andrea Heierli (AD/graphics), Nicole Maczko (text), Nick Schoberth (consulting management), Yvonne Stalder, Astrid Krauss, Franco Elsener (consulting), Bettina Beyeler (DTP). Image processing/litho: Ferco Dregelyvari, Detail AG. Litho: Detail AG.
