WVC: New brand world for Bico
WVC Communications was commissioned by mattress manufacturer Bico to create a new brand identity. The new brand identity will be unveiled in early 2010.
The mattress manufacturer Bico is now relying on the services of the Zurich Oberland advertising agency WVC Communications for its communications. Following a comprehensive presentation, the agency was awarded the contract for the entire advertising budget. The new image will be on display in retail outlets and trade journals at the beginning of 2010. The catalogs, brochures, Internet and POS will be coordinated step by step.
