Jung von Matt/Limmat: "The Post is where the people are".

The experiential campaign, in which Bastian Baker tries out and demonstrates all postal services, continues even after the end of the completely sold-out concert tour.

In two new TV commercials, Post Baker proves how innovative and close to its customers it is today. Sometimes it is even too innovative for Baker: his new instrument request is not supported by the band and is immediately corrected at the post office in the neighborhood store. And Baker makes intensive use of the free WiFi in the postbus - too intensive for the chauffeur's taste.

With the campaign designed by Jung von Matt/Limmat, Swiss Post makes its services at the interface between the digital and physical worlds come alive, highlighting its countless new access points for postal customers.

Responsible at Swiss Post: Marco Imboden (Head of Communication), Anke Mosbacher (Head of Marketing Communication and Brand Management), Monica Miraldi (Head of Marketing Communication Services), Raphaela Brühlmeier (Advertising Specialist). Responsible at Jung von Matt: Alexander Jaggy (Executive Creative Direction), Rob Hartmann, Andy Lusti (Creative Direction), Samuel Wicki, Daniel Gremli, (Text), David Hanselmann, Matthias Fürst (Art Direction), Nathalie Brogli (Graphics), Marco Zimmerli (Creative Direction Digital), Matthias Städeli, Marco Dettling, Monika Arnold, Roman Mösli (Consulting), Stefan Naef (Strategy), Sarida Bossoni, Deborah Herzig (Art Buying). Responsible at Eqal: Lea Rindlisbacher (production), Michael Fueter (director), Hastings (sound).