Personnel changes at Nose

Effective October 1, 2009, Edwin Schmidheiny will take over as head of the Brand Strategy division at Nose; Oliver Berger will succeed Christian Harbeke as head of the Industrial Design division; and Bruno Bürgi will be appointed Chief Operating Officer and a member of the Executive Board.

As of October 1, 2009, Edwin Schmidheiny (photo) will head the Brand Strategy division at Nose, where he will contribute his experience in building and managing internationally successful brands. As a member of the Executive Board, he will also help shape and further expand the Nose offering for the development of consistent brand experiences along an experience chain. According to the press release, Schmidheiny is an internationally experienced creative director and brand consultant. Over the course of his career, he has worked in leading positions at brand agencies such as Saul Bass / Herb Yager Associates, Frog Design, Landor Associates and Interbrand Zintzmeyer & Lux AG. In addition to these major clients in various industries, he has also had a lasting influence on the brands of various airlines. These include Swissair, Lufthansa, Thai Airways and Japan Airlines.
Nose has also announced further personnel changes: Oliver Berger is taking over the management of the Industrial Design division from Christian Harbeke so that he can focus more on the development and support of key accounts. In his new role, Oliver Berger will also take a seat on the management board. Previously, as Senior Designer and Project Manager, he was responsible for product design and development for the customers Mammut, Betty Bossi, Phonak, Bombardier and Stadler Rail.
Bruno Bürgi is appointed Chief Operating Officer (COO) and member of the Executive Board. In this role, he will head the Services division and oversee all internal processes. Bürgi was most recently Head of Design Visualization at Mercedes-Benz for four years.
Mattias Weber is Edwin Schmidheiny's new deputy and will support him in expanding Nose's strategic consulting expertise.

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