Tele News Combi becomes Tele Regio Combi
Tele News Combi will be replaced by the new advertising block offering, Tele Regio Combi. Radiotele will continue to be responsible for marketing until the end of 2009; starting in 2010, the Belcom agency will take over.
Six members of Tele News Combi, Tele Züri, Tele Bärn, TeleBasel,
Tele M1, Tele 1 Central Switzerland Television (currently still Tele Tell) and Tele Ostschweiz are merging under the name Tele Regio Combi from 2010. The commercial block offering will continue to consist of the formats "News," "Lifestyle," "Swissdate," "Automobil Revue TV" and "Tierisch. In addition, the TRC stations plan to further expand programming and commercial cooperation.
Marketing of the Tele News Combi will continue to be handled by Radiotele until the end of 2009. From 2010, the new advertising pool will be marketed by the Belcom agency, which already markets the partner station Tele Züri. The newly formed team consists of Andrea Haemmerli (Management), Philip Hofmann (Sales Management), Manuela Birghan and Sabine Körner (both Key Account Managers TRC) and Marco Josi (Product Management).
The rates for the 1st half of 2010 will be published on October 5. Bookings can be made starting Nov. 5, 2009. Nothing will change in the planning, analysis and booking tools, as well as in tape handling, except for the name, the agency announced on Monday.
Tele M1, Tele 1 Central Switzerland Television (currently still Tele Tell) and Tele Ostschweiz are merging under the name Tele Regio Combi from 2010. The commercial block offering will continue to consist of the formats "News," "Lifestyle," "Swissdate," "Automobil Revue TV" and "Tierisch. In addition, the TRC stations plan to further expand programming and commercial cooperation.
Marketing of the Tele News Combi will continue to be handled by Radiotele until the end of 2009. From 2010, the new advertising pool will be marketed by the Belcom agency, which already markets the partner station Tele Züri. The newly formed team consists of Andrea Haemmerli (Management), Philip Hofmann (Sales Management), Manuela Birghan and Sabine Körner (both Key Account Managers TRC) and Marco Josi (Product Management).
The rates for the 1st half of 2010 will be published on October 5. Bookings can be made starting Nov. 5, 2009. Nothing will change in the planning, analysis and booking tools, as well as in tape handling, except for the name, the agency announced on Monday.
