Publicis: Salt makes it short again
Salt has new subscriptions: One for seniors. One for young people under 30. One for Switzerland. One for Europe. And all of them are very cheap. Publicis made the new campaign for it. That's it.
https://www.youtube.com/watch?v=kJXvMyqv900
https://www.youtube.com/watch?v=jo-9AcJ-Ap0
https://www.youtube.com/watch?v=-i09Xsv5GTc
https://www.youtube.com/watch?v=VCcPGyMYNHI




Responsible at Salt: Antoine Caffin (CMO), Sabine Kuszli (Director Brand & Marketing Communications), Nora Urscheler (Advertising Manager), Yann Gurtner (Sponsoring & Events Manager). Responsible at Publicis: Thomas Wildberger (CCO), Daniel Ahrens, Thomas Schöb (CD), Jan Kempter, Christian Stüdi (text), Regine Cavicchioli, Sandy Pfuhl (art direction), Anatole Comte (graphics), Candido Righetto, Manuela Schikor, Christine Rainford, Alain Götschi (consulting), Cem van der Schaar, Benjamin Kägi (TV/art buying); production: Chocolate Films (film production), Marcel Langenegger (direction); Judith Affolter, Melanie Hofmann (photography), Luxwerk (image editing).
