Auto-Illustrierte: Albert Verlag buys title rights and continues to publish magazine
The long-established automotive magazine *Auto-Illustrierte* will continue to be published: Effective September 1, 2015, Albert Verlag in Rotkreuz will assume the rights to the trade magazine and continue publishing it without interruption.
In addition to numerous activities, entrepreneur and publishing director Mathias R. Albert has also been active as a publisher for many years and is responsible for the publication of the Swiss edition of Tuning and the VW Speed magazine. "Our intention is to lead Auto-Illustrierte into a successful future as a traditional trade magazine," Mathias R. Albert explains in a press release. "We will be able to take on numerous employees and continue the relaunch. In addition, we are strengthening the national topics and will also take a stronger look into the future."
The next issue will be published on September 25 with a large IAA special. "This will be one of the strongest issues of the year. I am sure that both readers and the industry will appreciate the love and commitment with which we are continuing the traditional Auto-Illustrierte title," continued Albert. Reto Feurer, Managing Director of Motor-Presse Schweiz: "We are delighted that we have found a buyer after all who wants to offer auto-illustrierte employees career prospects." According to the current Wemf, Auto-Illustrierte reaches over 132,000 readers and is published twelve times a year.
