TBWA\Zurich with new Account Director
Remo Christen has been Account Director for McDonald's at TBWA\Zurich since July 1. The Head of Marketing Communications most recently worked as Account Director at Sulzer, Sutter for Parisienne and Storck, among others.
Remo Christen has a total of 17 years of experience in marketing and advertising. After a year studying in the USA, Christen entered the world of advertising at the age of 21 as a media planner at GGK Media. In 1992, he switched to consulting as an advertising assistant and trained as a marketing communications planner at Sawi. In the following years, Christen worked for Publicis and Wunderman. When the telecommunications market in Switzerland was liberalized in 1999 and Orange was launched, he switched to the client side for a short time. From 2001 to 2007, he was able to use the experience he had gained there to look after the client Orange at Lowe Advertising. There he was also responsible for South African Airways and Marks & Spencer, among others.
