20 Minuten launches Friday Online in French-speaking Switzerland
Through 20minutes-friday.ch, 20 Minuten is launching its people and lifestyle platform, Friday, in French-speaking Switzerland as well. Starting Friday, August 28, 2015, the blogzine will inspire readers daily with new stories on fashion, beauty, lifestyle, and society.
As in German-speaking Switzerland, large-format images and up-to-date content complement the offering. The blogzine is also available as an app for iOS and Android. A French print edition of the weekly magazine 20 Minuten Friday is not planned, according to the press release. The design and simple navigation of the new platform in French-speaking Switzerland corresponds to that of German-speaking Switzerland. The product is responsive. The entire advertising offering on Friday Online will be available from the end of August on a regional basis or as a combination in German-speaking and French-speaking Switzerland and can be booked immediately. 20 minutes Friday Online will be edited by the enlarged lifestyle editorial team of 20 minutes. The team works closely with Friday in German-speaking Switzerland and content on supra-regional topics is exchanged. The blogzine 20 minutes Friday complements the online world of 20 minutes with its focus on lifestyle and young social issues.
