The winners of the Goldbach Awards
On Thursday evening, the winners of the 2015 Goldbach Awards were announced.
Goldbach celebrated the cross-media feats of the past year in the Manege der Sensationen on Thursday evening. The gold prize (worth 10,000 Swiss francs and influencing the annual creative ranking of Werbewoche) went to the Y&R Group for its campaign for the Migros care line I am. In spring 2014, the campaign called on people to give each other more compliments (Werbewoche.ch reported).
The following campaigns were honored at the Goldbach Award Night:
| Gold | |||
| Campaign | Migros - I am: Compliments for Migros | ||
| Client | Federation of Migros Cooperatives | ||
| Agency | Y&R Group | ||
| Silver | |||
| Campaign | Samsung - Alpha Cover Shoot | ||
| Client | Samsung Electronics Switzerland | ||
| Agency | Serranetga | ||
| Bronze | |||
| Campaign | Seats for Switzerland 2014/2015 | ||
| Client | Swiss International Air Lines | ||
| Agency | Publicis | ||
| Best in Video | |||
| Campaign | Zurich Tourism | ||
| Client | Zurich Tourism | ||
| Agency | Wirz advertising | ||
| Best in Mobile | |||
| Campaign | Samsung - Alpha Cover Shoot | ||
| Client | Samsung Electronics Switzerland | ||
| Agency | Serranetga | ||
| Best in Social Media | |||
| Campaign | Seats for Switzerland 2014/2015 | ||
| Client | Swiss International Air Lines | ||
| Agency | Publicis | ||
Award of the Best in Media Special Prize
Award of the Best in Mobile special prize
Award of the Best in Video Special Prize
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The bronze winners
The bronze winners
The silver winners
The gold winners
