Franz & René: Shadow play for ASS
For the second year in a row, Franz & René has produced the annual report for the Office of Road Traffic and Navigation (ASS) of the Canton of Fribourg. This year, the visual concept uses shadow effects to place people at its center.
The sculptures shown are creations of the artist Jérôme Berbier from Fribourg, which were assembled from old car, ship and motorcycle parts. The sculptures show by means of shadow effects the heart of the ASS service: The people behind the scenes.
Responsible at ASS: Marc Rossier (director), Fanny Dumas (assistant director). Responsible at Franz & René: Valérie Pecalvel (Strategic Direction), Luciano Gerber (Client Service Direction), Barbara Müller (Graphic Design), Sven Jungo (Graphic Design) Artist: Jérôme Berbier. Photography and post-production: Karim Nassar.
