Tamedia takes over Stromberg.ch

Tamedia is already active in e-commerce with the online shopping club fashionfriends.ch and the online stores Brandstore.ch (fashion), Quaps.ch (kids & toys) and Beautybox.ch (cosmetics). These platforms are operated together with Stromberg.ch in the company Swiss Online Shopping, in which the previous owners of Stromberg.ch hold a stake. In addition to synergies in administration, IT and marketing, the bundling of activities also enables optimization in goods logistics - the basis for the further expansion of the fashion stores.