Exxtra: The virtual "Land of Quattro
Audi Quattro partners, events and activities now have their own site on the Internet. It was created by Exxtra.
High mountains, deep valleys and seasons that truly deserve the name... Switzerland is without a doubt quattro country. Thanks to long-standing partnerships, Audi is already present at the most important destinations in the Alps and uses the valuable synergies to communicate in a variety of ways with locals and visitors on site - and now also online.
The new Quattro Microsite combines partners, destinations, activities and interesting facts about quattro technology and presents them attractively. The Responsive Design page closely follows the quattro layout and makes you want to discover the whole world of Audi on your desktop and smartphone or tablet. In addition to general information on partnerships and events, exclusive special offers for Audi drivers also generate a lot of traffic.
Responsible at Amag: Donato Bochicchio (Head of Brand Audi), Christian Frey (Head of Marketing Audi), Barbara Wernli (Project Manager Communication Audi Land of quattro). Responsible at Exxtra (Member of Y&R Group Switzerland): Markus Gut (CCO), Thomas Engeli (ECD), Sandro Kümin (Art Direction), Stefan Cramer (Text), Susan Baumgartner, Lukas von Wartburg (Consulting), Lukas Zgraggen, Paolo Brocco, Michael Höhn (Programming).
