Last but not least: Puppy subscription

Convenient: The online service «Puppy Swap» provides customers with puppies—and picks them up again when they’re older and no longer so cute.

We all know it: Dogs are particularly adorable when they are puppies. The big paws, the soft fur - you want to cuddle them all day long. As they get older, the cuddly effect soon comes to an end: the little pups have become adult mammals that take a lot of time, cost a lot of money and, in most cases, are no longer really cute. An app like "Puppy Swap" comes at just the right time. The Canadian online service ensures that its customers can only enjoy the good side of the dog business - and swaps annoying old dogs without any complications. But take a look for yourself:

//www.youtube.com/watch?v=j1P7f27-zHg

A supposed absurdity turns out to be real - advertising can do it. And it does: the Canadian agency Grip Limited shows that many people give worryingly little thought to acquiring a pet, even without an app. As a result, 180,000 animals end up in homes in Canada every year - and 40 percent stay there. For most of them, the friendships were probably great at the beginning and flattened out at some point. But a dog is not a games console that you put away in the cupboard after a year or two, bored. You should really know by now. In Switzerland, by the way, there are over 20,000 animals a year (as at 2012) - also more than enough. (hae)

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