FCB Zurich: Success at the Cristal Festival
FCB Zurich won two gold medals and one bronze medal at the 2014 Cristal Festival for the «Emography Project» created for MTV Mobile.
The renowned Cristal Festival, which has also been held in Crans-Montana, is characterized by the fact that the jury consists not only of advertisers, but also of leading brand owners from companies such as Google, Warner Music Group, Red Bull and Panasonic. FCB Zurich was also well represented with its "Emography Project" for MTV mobile at the awards ceremony in Courchevel at the end of December.
//www.youtube.com/watch?v=7u4YcHCdFkM
The app, which can be used to transform emotions into typographies, won two gold medals in the consumer marketing categories "Relationship with Youth market" and "Social Network Client Relationships". It also won bronze once in the Brand Culture category "Best Relationship Marketing Campaign". After the Cannes Lions, LIAA, ADC Europe, EPICA, HUB Awards and Eurobest, this work once again brought a lot of precious metal to Switzerland.
